This is something I get asked on the daily on my social media platforms – “How can I start my blog and how can I make it grow.” Now I am by no means a blogging wizz and my following (while fab) is only minuscule on the larger scale of blogging/influencing. But I feel that I have definitely picked up some tips and tricks through out the years that have worked for me – and hopefully will work for you too 🙌🏼☺️
The first and most important step in improving your blog is the simple art of not giving a f*ck. You start a blog because it’s something YOU love and you do it for YOURSELF because it makes YOU happy! Focus on the positive. It’s no secret that you do have to have a thick skin in this industry. Just don’t let irrelevant people’s opinion stop you from doing something you love and that has the potential to turn into an amazing career opportunity. Plus the pros outweigh the cons every time.
Photography. Photography is so so important when growing your following. That means making sure your photos are good quality, with a nice background and good lighting. For example, if you are taking a mirror selfie in your room – make sure the area behind you in the photo is tidy. Small things like this will make a huge difference to your feeds aesthetic. If the lighting in your room is bad and you can move your mirror then move it! I do this all the time 😊 These details although they seem small, can help your feed look so much more professional. I’ll talk more about photography in a seperate post if people are interested 💕
My room was so messy outside the frame of this shot. Just kick that pile of clothes to the side gurl, out of sight out of mind.
Do a Giveaway. Spend some money on some products you love – maybe split it with another blogger friend – and give it away on your Instagram. This is an effective way to gain followers that are interested in what you are posting, as when you giveaway products you love the only people that enter that giveaway will be people that want those products too. Therefore you are growing an audience that shares a mutual interest with you and will be much more likely to remain following you and engaging with your content. I can understand if you are finding it difficult to grow your Instagram, it would be tempting to buy or follow and unfollow people to get “fake followers.” Firstly this is such a waste of time and money as these accounts that follow you won’t engage with your content and secondly you can spot someone who has fake followers a mile away. Do a giveaway! They are a great and honest way to grow your audience 🙌🏼
Network with other bloggers and influencers that have a similar style to you. Follow them on Instagram, comment on their photos, send them a message asking to grab a coffee and shoot some looks. This in my experience is the best way to improve your photography skills, increase your reach (they share you, you share them) and meet supportive people that understand the blogging world and share your passion. By taking photos with other bloggers it will also help you posing, as it’s v handy having someone to critique you to see where you can improve. It also is a huge help to practice taking photos of other people – that way when you ask someone less experienced to take a photo of you, you will know what angles they should go from to make you look like a goddamn queen. 👑 I have made such amazing friends during my time blogging that are so supportive. We understand what it means when your favourite brand contacts you to collaborate. It’s nice to have some gals in your corner when these great things happen. ❤️ In this industry nobody likes a mean girl, you will get so much further by being nice to people. 😊
Below is a photo of myself and @freyabroni and a photo taken by @aislingchan – I met these girls through Instagram and we are even going on an exciting trip together next week. You never know the people you could meet 💕
Use the “save” tool on Instagram to store your inspiration. I constantly use this to save photos I love so that when I’m out shooting, I can scroll through my saved section and get inspiration of locations, poses, etc and put my own twist on it.
Be consistent, but be selective in what you post. There is a difference between posting 7 average photos a week and posting 1 good photo every 3 days. If you are busy Monday to Friday, then take 4 good photos on the weekend and post them throughout the week. There is no point posting a photo that you aren’t in love with, if you think it is average – so will the people that follow you. It’s the balance between quantity and quality. This is a tough one and something I definitely struggled with. But once you find that balance you will notice such a difference. 💃🏼
Learn how to edit photos properly:
The main apps I use are Snapseed, Facetune and VSCO. Snapseed is great for enhancing lighting and saturation of your photos. FaceTune has a whitening tool which is the best thing ever for whitening backgrounds and VSCO has great filters.
Tag brands and use their hashtags in your caption:
If you are wearing Missguided then tag them and use #babesofmissguided – brands create these hashtags so they can see content that they can like or repost on their social media channels. I always tag brands in my Instagram posts. 😊 Other good hashtags to use are #ootd #style #streetstyle #ootn #fashion (using these will increase that post’s reach again)
So those are all the tips I can think of for now. Hopefully they are helpful and if you use them or have any other ones please please let me know! ☺️ If you are only starting out blogging or trying to grow, tag me in a post or drop me a message so I can like all your slay pics. I was thinking of doing a photography post so if that is something you would be interested in too I would definitely get one up soon. Hope this post was helpful and happy blogging! 💕💕💕